Privacy Policy

Privacy Policy

At Flytz Special Products, we value your privacy and the security of your data. We are committed to ensuring your data is always safe with us, and only with us.

We take your privacy seriously, and it is a priority for us. We are responsible for the care of your privacy. As we are based in the Netherlands, we are bound by the GDPR (General Data Protection Regulation). We regularly consult with our lawyers to stay informed and meticulously monitor all data we process.

Rest assured that your data is safe with us. Please read on to learn more about when we collect your information, what we do with it, and how we protect it.

This Privacy Policy describes how your personal information is collected, used, processed, and shared when you visit or make a purchase from (the “website”). It also informs you of your rights regarding your personal information that we hold.

1 What personal data we collect, how and why

1.1 Website

  • Our website uses cookies to collect data about you and your internet-connected device (e.g., your computer, smartphone, or other device) – see the section “How We Use Cookies and Similar Technologies” below for more information.
  • We also collect your IP address and geographic location from where you accessed our website, your internet connection and browser type, and information about how you use our website (for example, which pages you view, when you view them, and what you click on).
  • Collecting this data is automatic once you visit our website.
  • Why do we collect this data? We use this data to better understand how you and other users interact with our website.

1.2 Newsletter

  • With your explicit consent, we may send you newsletters about our store, new products, and other updates. In the context of the newsletter, we collect the following information:
    • Name and surname
    • Email address
  • Why? So we can send newsletters and promotional materials, and use your name to personalize these emails. You can unsubscribe from receiving emails at any time via the unsubscribe link at the bottom, or you can contact us at

1.3 Comments, reviews, job applications, etc.

  • We collect Personal Data that you explicitly provide to us when you submit comments, feedback, questions, product ratings, or job applications, as well as when you complete surveys or quizzes, or participate in competitions on our website.
  • Why? So we can respond to these events whenever necessary. We will not use this data to contact you for marketing purposes.

1.4 Customer service

  • When you send us an email or send us something by postal service, we collect your Personal Data
  • Why? To be able to respond to you and keep a record of our correspondence.

1.5 Accounts

  • When placing an order on our website, we require you to create an account. You can also choose to create an account without placing an order. When creating an account, we collect the following information that you expressly provide to us:
    • Name and surname
    • Address
    • Phone number
    • IP address
    • Email address
    • Payment details
    • Password
  • Why? To be able to send you your order, provide customer service, and save you time if you want to place another order in the future. You can cancel your account at any time by contacting us at

The companyFlytz Special Products processes personal data for the following purposes:

  • fulfillment of the contract (for example: processing your order),
  • compliance with legal obligations (for example: keeping invoices for tax purposes),
  • support of legitimate interests of Flytz Special Products (for example: fraud prevention),
  • upon obtaining consent from the customer (for example: you have explicitly subscribed to our newsletter),
  • based on other reasons stated in Article 6 (1) of the General Data Protection Regulation (EU 2016/679).

We do not unintentionally or knowingly collect sensitive personal information about you, meaning information revealing your race or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, genetic information, biometric data used for your identification, and any information about your health, sexual life, or sexual orientation. If you share sensitive personal information with us, we will process it and may delete it with the understanding that you have expressly consented to this.

  1. How we use personal data

We use your personal data to provide a rich and interactive experience on our website.

Your data is used for marketing and selling our products, providing customer support, fulfilling your order requests, and providing invoices, confirmations, and updates, improving and developing our products and website, recommending products, and sending promotional communications, targeted advertising, and relevant offers.

We use your personal data to respond to your comments, feedback, and inquiries, to inform you about changes on our website, and to provide emails, alerts, or updates if you have agreed to receive them from us.

The personal data we collect can tell us a lot about how users interact with our website and other marketing communications. We conduct various data analyses to deepen our understanding of users of our website, and where possible, we anonymize this data (for example: anonymization of IP addresses in Google Analytics). We can improve our website and marketing activities when we better understand user behavior.

When the law requires us, we use personal data to comply with our legal obligations and any applicable laws and regulations.

  1. Where we store and process personal data

We are located in the Netherlands and have a global reach. For marketing and selling our products online, we use third-party services that collect and process certain personal data on our behalf. These third parties have servers located in the Czech Republic and may use servers located in other regions – see the section "Who we share personal data with and why" below, for more information.

If you live in the European Economic Area ("EEA"), your personal data are not transferred outside the EEA. We ensure appropriate safeguards whenever we transfer your data outside the EEA. Third parties transferring your personal data outside the EEA on our behalf adhere to the EU-US and Swiss-US Privacy Shield Frameworks. For more information, visit

  1. Who we share personal data with and why

We share your personal data only when we have a legitimate reason to do so. We do not sell or make your personal data available to other parties.

For assistance with marketing and selling our products online, we use various third-party service providers. We have entered into a data processing agreement with all our third-party service providers. The following third parties process personal data on our behalf:

  • For web analytics services, we use Google Analytics. We have configured Google Analytics to anonymize IP addresses, so no personal information is captured or shared with Google. More information on how Google uses your personal data can be found here: You can also opt-out of Google Analytics here:
  • As a software provider, we use the company Shoptet. Their privacy policy can be found here:
  • For customer service management and storing emails and messages you send us, we use Leadhub s.r.o., See
  • For managing our email marketing campaigns and sometimes for emails related to the ordering process, we use Leadhub s.r.o. More information on how Leadhub uses your personal data, or if you want to access, delete, or correct your personal data, can be found here:
  • We use Shoptet, which places web advertisements based on the user through cookies. Cookies determine which ads have already appeared in your browser and whether you have interacted with any placed ad. Meanwhile, cookies do not collect any personally identifiable information, nor can they link it.

If you do not want to receive any advertising based on user behavior, you can turn off ad placement by contacting at

  • To send your order, we use the carrier PostNL. All orders are sent from our distribution center at Torenallee 45, 5617BC Eindhoven, so the only data we share with them are the data necessary to print a postage label for your order and to track the delivery of your order. Please read the PostNL privacy policy here:
  • As a payment service provider for credit card payments (Visa and Mastercard), we use the company PayU. For more information visit
  1. How long we keep personal data

We will not keep your personal data for longer than is necessary for the purposes stated in this policy, or longer than required by (tax) law. Different retention periods apply for different types of data, but we keep any personal data for no longer than 10 years.

    • Account information: We store your account-related data as long as you actively use the account. After closing the account, related data will be deleted in a reasonable period. Requests regarding the review or correction of stored personal data, or deletion of the account, can be sent to: 
      • Newsletter information: We keep your data in our newsletter database until you revoke your consent. Consent can be easily revoked by using the unsubscribe option under every email or you can contact us at 

6. How we secure your Personal Data

We use a range of measures to secure your Personal Data:

      • We have appointed a Security Manager who is responsible for regular checks and improvements of security measures.
      • We and our third-party service providers use secured servers for storing your Personal Data. The Secure Sockets Layer ("SSL") technology is used for encrypting data transfers to and from our servers and for encrypting payments made on or through our websites.
      • We comply with all PCI-DSS requirements and implement additional generally accepted industry standards.
      • Account-related information is protected by a hashing method. This method transforms information into a generated hash, securing sensitive information so it is even invisible to us.
      • Our databases are exceptionally protected against unauthorized access. For example, access to the database is possible and permitted only for approved IP addresses (such as the offices of Sensi Seeds). Other attempts and addresses are always denied.
      • We require our employees and all third parties performing any work on behalf of our company to adhere to appropriate regulatory compliance standards, including the duties to protect Personal Data during their use and transfer. All third parties mentioned in "Who We Share Personal Data With and Why" are vetted, comply with GDPR, and are provided with data processing agreements.
      • Employee access to personal information is strictly limited to information that is necessary for their work. Only employees of Sensi Seeds who work in Sales & Marketing, Customer Service, Logistics & Purchasing, E-commerce, ICT, and Management departments have access to Personal Data.

In the event of a data breach that jeopardizes the security of your Personal Data, we will cooperate with our third-party service providers to address the breach. In the case of a breach of sensitive data, we will inform users without undue delay, at the latest within 72 hours of discovering the breach.

      1. How to Access and Control Your Personal Data

You can contact us at any time with a request to access, delete, or modify your Personal Data. Please contact us with your request at, or at the address provided in the "How to Contact Us" section below.

You can revoke your consent at any time for anything you have consented to. You may also object to or restrict our use of your Personal Data.

If you have a customer account on our website, or if you have left any comments on our website, you can request an exported file of your Personal Data that we hold about you.

You can also request that we delete any Personal Data we hold about you, except for data that we are obligated to keep for administrative, legal, or security purposes.

When you request access to your Personal Data, we are required to use all reasonable measures to verify your identity before granting access. We do this to protect your data and limit the risk of potential identity misuse, theft, or unauthorized access.

Finally, you have the right to turn to the data protection authority in the country where you reside and file a complaint. A list of all European data protection authorities can be found here:

      1. How We Use Cookies and Similar Technologies

We collect information about websites using the following technologies:

      • "Cookies" are data files placed on your device or computer that often include an anonymous unique identifier.
      • "Log files" track actions occurring on the site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
      • "Web beacons," "tags," and "pixels" are electronic files used to record information about how you browse the site.

We use these cookies and similar technologies on our websites to:

      • distinguish you from other users of our websites and help us to improve your experience on our websites
      • store your preferences and settings, allow you to log into your customer account, and help us provide you with advertising based on your interests
      • fight fraud
      • analyze how our website functions

When we provide links to other websites on our pages, these sites have their own privacy policies and cookie usage policies that will govern the use of your Personal Data on those sites. We recommend you check their policies as we are not responsible for their practices and cannot be held liable.

Web browsers are typically set to accept cookies, but if you prefer to change your cookie preferences, you can do so in your browser settings. If you choose to disable certain cookies, it may affect the functionality of our website.

The cookies we use cannot search your computer, smartphone, or internet-connected device to gather information about you or your family, or read any material stored on your hard drive. If you use a public computer to access our websites, our cookies cannot be used by anyone else who has access to that computer to find out anything about you, other than the fact that someone using this computer visited this site.

8.1 How to Control Cookies?

You can control and manage cookies in various ways. Keep in mind that removing or blocking cookies can negatively impact your user experiences and some parts of our website may not be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser's "Tools" or "Preferences" menu. For more information on how to modify your browser settings or how to block, manage, or filter cookies can be found in your browser's help file or through sites like: and

Many of the above advertising and other tracking services offer you the option to opt out of their tracking systems. More information about the information collected and how to opt out can be found in the links to the privacy policies mentioned above.

      1. Changes to This Privacy Policy

We may modify this policy from time to time. When we do, we will let you know by publishing the most current version and changing the date at the beginning of this page.

If we make a significant change to the policy, we will provide you with additional notice by sending an email and/or displaying a prominent notice on our websites.

By continuing to use our websites after these changes become effective, you agree to the revised policy.

      1. How to Contact Us

If you have any questions or requests regarding this Privacy Policy, please contact our Data Protection Officer at:

        • Email:
        • Phone: +31 642822537
        • Office Address: Flytz Special Products, Torenallee 45, 5617BC Eindhoven, Netherlands